A critical analysis of the Government's proposed joint venture property development with Pacific Century Group. The author finds the project space is 75% residential.

Cyber Villas by the Sea
22 March 1999

A new word has entered the spell-checkers of Hong Kong's word processors this month: "Cyberport". This word has been conjured up to describe a property development to take place on 26 hectares of prime, sea-front land in Pokfulam, Hong Kong Island. The development was announced by Financial Secretary Sir Donald Tsang in his budget speech on 3rd March. In the days since, the government has been scrambling to justify the project and its decision not to allow a formal tender process for the development of the site, but to proceed into "detailed discussions with the company from whom the idea originates"; as Sir Donald coyly described Pacific Century Group in his speech.

What is PCG?

PCG is a private company controlled by Richard Li, younger son of Li Ka Shing, who is a long-time friend of Hong Kong Chief Executive Tung Chee Hwa. Through Orient Overseas International, the Hong Kong-listed shipping group, Tung's family has a joint venture with Li's Cheung Kong group, developing Oriental Plaza, the largest property development underway in the centre of Beijing, almost twice the size of the Cyberport. Until now, PCG  was perhaps more famous for paying top dollar for a Japanese National Railways property site in the centre of Tokyo than for anything it has done in technology. The younger Li later brought Cheung Kong's 49% associate Hutchison Whampoa group in to finance 45% of the deal. Hutchison paid PCG a 3% "origination fee" on top of its share of the land cost. The development will be known as Pacific Century Place.

In an earlier deal, PCG formed (in Nov-94) and then quickly sold to Hutchison (in 1995) a business  called Pacific Century Corporate Access, which was a reseller of satellite space for international leased circuits for companies in the region.

What is the Cyberport?

Details of the Cyberport project have been slowly emerging. Here's what we've been told so far:

$bn %
Government's contribution of Land 6 46%
PCG's contribution of capital 7 54%
Total equity 13 100%

One third of the land area is 8.7 hectares, or about 933,000 square feet. At a plot ratio of 3.8 (which is not final and could go higher), this would yield about 3.54 million sq. ft. of gross floor area.

However, a careful look at the Phasing Plan shown at a Government presentation on 17th March discloses a more interesting breakdown of the development plan. By adding up the figures for the various blocks on the plan, we have the following breakdown of floor area:

Sq. m. ' 000 Sq. ft. %
Houses, apartments and shared facilities 404,000 4,349 75.2%
Serviced apartments 4,500 48 0.8%
Hotel 7,500 81 1.4%
Retail 29,000 312 5.4%
Offices 92,000 990 17.1%
Total 537,000 5,780 100.0%

Yes, over 75% of the developed area is residential. The office space represents just 17% of the total. Perhaps a more appropriate name for this project would be "Cyber Villas". The residential portion of some 4.35m sq. ft. is substantially more than indicated in the land-use figure - in short, the figures are inconsistent.

The purported "shared facilities" such as "demonstration facilities", a "media laboratory", and "exhibition and trade show facilities" make up part of a small 18,000 sq. m. block which includes houses and apartments, so even if half of this block is shared facilities, it would only account for 1.7% of the development. Its about as important as a shared Laundromat in a housing estate. We will ignore the hotel and serviced apartments on the generous assumption that they will be retained by the government for free as part of the Cyberport.

What's it worth?

At current prices, brand new sea-view residences in Pokfulam would fetch around $6,000 per sq. ft. We have been told that PCG's capital injection will be $7bn, and this presumably covers the cost of development since the land is free. That equates to around $1,210 per sq. ft., but let's be generous and assume it is $1,500 per sq. ft., without increasing PCG's equity share.

Normally a developer would be prepared to accept a 30% profit margin on turnover (its a tough job, but someone's got to do it), which  in this case equates to around $1,800 psf, so this means that if the residential part of the site were sold today, it would be worth an "accommodation value" of around $2,700 psf.  This means that the 4.35m sq. ft. of residential space has a land value of around $11.8 billion if sold in the open market (possibly in stages, for a site so large). In addition, the developers' profit comes to another $7.8 billion. That's a total of $19.6 billion.

Responding to accusations of favouritism prior to a meeting with other property developers on 17th March, Sir Donald was quoted in the SCMP as saying "we pride ourselves in being transparent" and in the same paragraph "there's some misunderstanding. They [other developers] do not know what the conditions of the agreement are." Um, right - I guess that's what you mean by transparency. Would you mind telling the rest of us, or is this something that only developers can be told?

Remember that the residential component will not come to market for a couple of years, at which stage conditions may have improved, but as the land is being provided free of charge, the only variable on the cost side are the construction costs of the project, which are unlikely to vary much. If we allow $1,500 per sq. ft. for construction of the rest of the Cyberport, the cost will come to some $2.15 billion. Another $200m must be set aside for the Development Fund, bringing the total to $2.35 billion. So after building the Cyberport, selling the 75% residential component, handing the rest of the property back to the government plus $200m for maintenance, we a left with a net profit of $17.22bn, which we presume will be split according to the equity shares indicated in the budget. This gives us the following estimated profit for PCG:

'000 Sq. ft. $ per
sq. ft.

Residential sales 4,349 6,000 26.09
Residential construction costs 4,349 1,500 - 6.52
Residential gross profit 19.57
Cyberport construction costs 1,431 1,500 - 2.15
Development Fund - 0.20
Net profit 17.22
46% for government based on equity - 7.92
Estimated net profit for PCG 9.30

In fact, there is so little risk in this project that the residential sales price would have to drop to about $2,000 psf before it made a loss, implying a further 67% collapse in the property market. Even bears like this writer have trouble conceiving that. The profit of $9.3bn on a $7bn investment works out at 133% on investment, but bear in mind that it should be possible for PCG to borrow a large part of the investment from banks, secured on the future income from residential sales. Contrary to government statements that the residential component will only be completed in phases from 2003, there is, according to the Phasing Plan, a small element of apartments and houses (about 300,000 sq. ft.) that will begin rolling out in 2001. These could begin pre-selling at an early stage (perhaps early next year), helping to service the debt. We estimate PCG could borrow 50% of its investment, reducing the funding requirement to $3.5bn. The debt would be paid back by around 2002 based on pre-sales from the first major stage of the residential development, so compound interest at say 10% per annum would cost it only about $1.2bn, leaving a profit of $8.1bn on a $3.5bn investment, or over 230%.

In other words, PCG would take a share of the rental from the Cyberport (the going rate is around 10%) for managing its facilities, indefinitely.

Down at the Mall

Let's get real. The term "cyber mall" is normally used to describe a virtual mall on the web, where you might find a number of on-line shops or products on one web site. This has nothing to do with bricks and mortar. The type of mall envisaged at Cyberport, on the other hand, is a physical concrete and glass mall which will differ little from those already in Hong Kong. We might just as well call our schools "Cyber-schools" and our hospitals "Cyber-hospitals". Putting the odd internet terminal or info-kiosk in a mall does not make it a Cyber-mall. If you want internet access, try Pacific Coffee Company.

Here are some of the more memorable quotes about the Cyberport in recent days:

The above statements need no further comment.

The Opportunity Cost

The entire 26 hectare site, developed at a medium-density plot ratio of 5 times, would yield around 14 million square feet of space. At an accommodation value of $2,700 per square foot, this land, if sold in stages at auction for residential development, would probably fetch around $37.8 billion. That is equivalent to next year's budget deficit, or the cost of educating around 100,000 students with university degrees. It is also more than 6 times the $6bn value being attributed by the government to its stake in the Cyberport. With the new coastal road linking Pokfulam quickly to Central, this would become prime living space.

This then is the opportunity cost of the Cyberport, less any gains that may accrue to the government from its development and future rental. The government would probably argue that the Cyberport also brings untold benefits to the economy at large, which would justify its plan, if not its method of allocating the development. This paper concludes with an analysis of that assertion.

The Flawed Rationale

Information technology is indeed a growing and important part of the global economy, and the fact that you are reading this article on a web-site should serve as a reminder. A few years ago, the only way to publish this article would have been through the print media.

Areas of I.T. excellence are found in various cities around the World. However, in almost all cases these areas have developed principally through high quality educational institutions and a good quality of life for the people who work there. Our government should be focusing its efforts on upgrading both the educational and physical environment of Hong Kong.

Cyberport is no Silicon Valley, which grew with the academic support of nearby Stanford and UCLA Berkeley, nor is it Route 128, the concentration of technology businesses around Boston and Cambridge, Massachusetts, fuelled by the excellence of MIT.  Silicon Valley stretches over about 750 square kilometres of California, equivalent to about 75% of the entire land area of Hong Kong.  We are talking about 0.26 square kilometres in Pokfulam. The whole point of I.T. is that it allows companies to collaborate both internally and with their peers across any distance literally at the speed of light, so there is no need to be located within shouting distance. Almost nowhere in Hong Kong is more than about an hour's drive from anywhere else in the territory, should video conferencing prove inadequate, so Hong Kong is already a "cluster" of buildings and businesses, to use the latest buzz-word.

Hong Kong already has a fully digital telephone system and fibre optic lines snaking all over the territory. Our international bandwidth is also wide and growing. In numerous modern office blocks, you can get as much bandwidth as you want - just take a look at the dealing rooms of Citibank Plaza, Exchange Square or the Cheung Kong Centre, or a trip on the MTR to Swire's vast spread in Quarry Bay. Any I.T. business which needs modern offices, reliable power supplies and high-speed data lines can have it tomorrow and at (post-crash) reasonable cost. If more space is needed, then the private sector will be happy to develop the land, bought at open tender or converted from old industrial sites.   The greatest contribution the government can make to this process is to maintain land supply to prevent another property bubble.

So in terms of accommodation, the Cyberport offers nothing that Yahoo! or the other supposed anchor tenants (who have not gone further than non-binding letters of interest) cannot find elsewhere in Hong Kong. This begs the question of rents - will the 17% of the property allocated to offices be let at a discount to market rates? Surely this would amount to intervention in the rental market. It would mean that companies would strive to define themselves as suitably I.T.-driven in order to qualify for lower rents in this zone. With only 990,000 sq. ft. available at Cyberport, this will be quite entertaining. To put it in perspective, 990,000 sq. ft. is about 22% smaller than the space in the Cheung Kong Centre, on the site of the old Hilton Hotel. Perhaps we will see groups such as Hutchison Telecom (controlled by Li Ka Shing) applying to put their internet and mobile phone businesses on the site, or Fortress, Park N' Shop and Watson's (all Hutchison businesses) seeking to locate their "e-commerce" businesses there.

We simply urge that if the land that was once Telegraph Bay is to be developed, do it by open tender on commerical terms and drop the protestations that this is a race against time and only one company is suitable to lead us into the 21st Century.

What I.T. businesses perhaps need most is sufficient numbers of potential employees with an education in information technologies. The answer to that is to boost government spending on tertiary and secondary education, to foster private investment in training, research and development, and to make Hong Kong an attractive place to live for immigrant professionals, but not to donate land for Cyber Villas by the sea.

© Webb-site.com, 1999

Organisations in this story

Topics in this story

Sign up for our free newsletter

Recommend Webb-site to a friend

Copyright & disclaimer, Privacy policy

Back to top